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The largest EMS in
the Silicon Valley

Meet the Sonic Manufacturing Leadership Team

Kenneth Raab

President, CEO, Co-founder, and Chairman of the Board

Kenneth Raab has over 35+ years of experience in Original Equipment Manufacturing (OEM) companies and in the Electronic Manufacturing Services (EMS) industry. Prior to establishing Sonic, Mr. Raab held operations, quality, and engineering management positions at the MQA Division of Stanford Telecom. He was instrumental in establishing effective and responsive manufacturing capabilities for low-to-medium volume production at MQA. Prior to this he was at Wave-tek Microwave. Mr. Raab has studied Industrial Engineering from California Polytechnic State University in San Luis Obispo, California.

Kenneth Raab

President, CEO, Co-founder, and Chairman of the Board

ROBERT PEREYDA

Vice President of Engineering, Co-founder, and Board Member

Robert Pereyda has over 35+ years of experience in printed circuit board design and manufacturing, metal fabrication operations, and electronics manufacturing and design. He has particular expertise in new product design where he continues to lead numerous projects ranging from Innovative Biomedical device products to space flight experiments. In more recent years he has bridged the technological gap for Sonic by spearheading numerous IOT developmental and top secret projects. Robert continues to design and be involved at the cutting edge of technology while enhancing the capabilities of Sonic to be at the front end of technological processes. Mr. Pereyda was the Director of Technical Services at Stanford Telecom and holds mechanical design patents from his work at Autek Systems.

Robert Pereyda

Vice President of Engineering, 
Co-founder, and Board Member

Henry Woo

Chief Process Engineer, Co-founder, and Board Member

Henry Woo has over 35+ years of experience in electronics manufacturing. He previously held management positions at Original Equipment Manufacturing (OEM) companies and Electronic Manufacturing Services (EMS) providers. Mr. Woo’s career includes working with Shugart Associates, Apple Computer, Flextronics, and MQA Stanford Telecom. He was a key contributor in establishing Flextronics’ first U.S. manufacturing facility. Mr. Woo holds an Associate in Science degree in Electrical Engineering.

Henry Woo

Chief Process Engineer, Co-founder, and Board Member

Manmeet Wirk

Vice President of Sales and Marketing

Manmeet Wirk brings to Sonic over 25+ years of experience within the Electronics Manufacturing Services (EMS) industry. She has been instrumental in creating awareness for Sonic in the local Bay Area. She has worked diligently to establish a reputation for Sonic as a stable, approachable easy to do business local EMS provider. In her role as head of marketing she continues to keep Sonic center stage in all social media interaction. Prior to joining Sonic, Ms. Wirk was at Sanmina-SCI were she helped grow the New Product Introduction (NPI) Division in San Jose, California. Prior to Sanmina-SCI she worked at Solectron through the company’s acquisition of Fine Pitch. Ms. Wirk’s efforts at Fine Pitch/Solectron supported $150 million annual revenue, across multiple sites. Ms. Wirk holds a bachelor’s degree from Delhi University in India.

Manmeet Wirk

Vice President of Sales and Marketing

David Ginsberg

Vice President of Supply Chain Management

David Ginsberg is Vice President of Supply Chain Management for Sonic Manufacturing Technologies. Previously he has held supply chain roles at Net Optics, Stratalight, Opvista, Hammerhead, Alantec and Stanford Telecom. He has served professionally on the Inventory Management Committee of APICS National, as President of APICS Santa Clara Valley; and as a technical advisor to ecommerce and analytics companies. At Sonic, Mr. Ginsberg developed the self-correcting data systems & rapid supply chain processes that have enabled the business to grow alongside the increasing market demand for time-compressed deliveries. With its innovative data-driven supply chain model, Sonic has successfully brought back several hundred offshored assemblies in head-to-head cost-competition with low-cost regions; supporting “Made in America” with sound economics. He holds a B.A. in Political Science, an M.B.A., CFPIM certification from APICS and S&OP certification from the S&OP Institute.

David Ginsberg

Vice President of Supply Chain

Roy Singh

Vice President of Operations

Mr. Roy Singh has over 20 years of Original Equipment Manufacturing (OEM) and Electronic Manufacturing Services (EMS) industry experience. Mr. Singh has a proven track record in operations, personnel management and leadership. He brings to Sonic his strengths and expertise in quality, operations, logistics, and strategic planning, as well as his unique strengths in replacing manual efforts with integration, error-free automated feedback loops, self-correcting data and expert systems.

Roy Singh

Vice President of Operations

Kiran Kaur

CFO

Kiran Kaur brings to Sonic over 15+ years of accounting experience. She has streamlined the operations within Sonic for both the Finance group and the HR group. She spear heads both departments with equal strength and agility. Sonic has seen tremendous growth and stability under Kiran’s guidance and continues to grow. Prior to joining Sonic Ms. Kaur worked across multiple markets. She holds a Bachelor in Science degree in Business Administration for Cal State Hayward in California.

Kiran Kaur

CFO

Bob Tolan

Vice President of Quality

Bob Tolan has over 35 years of experience in various roles within technology companies. Prior to Sonic Manufacturing Bob was VP of Sales and Marketing for dpiX, Bob was Director of Manufacturing Operations for Savi Technologies, a world leader in the RFID market. As Director, he managed all manufacturing operations of the company. Prior to Savi, Inc. Bob was Operations Director for LiveWorks, Inc., a Xerox New Enterprise Business unit and manufacturer of large area electronic whiteboards. In this position Bob managed all manufacturing and customer support activities. Bob also served several years as a Business broker, in this role he valued businesses and helped small business owners sell their firms. Bob earned his B.S in Industrial Engineering and his Master of Business Administration with a Marketing focus.

Bob Tolan

Vice President of Quality